Own Your Outcome

What changed and what it produced

These results didn’t come from better leads, better reps, or better markets. They came from fixing how the sale actually happens.

Across diverse industries

Every result below came from companies that already had demand. The problem wasn’t leads. It wasn’t talent. It was what was happening inside the conversation and how inconsistently it was being executed across the team.

Single deal

$ 0 M

PE acquisition

$ 0 M

Revenue 9 months

0 X

Revenue growth

+ 0 %

Revenue 12 weeks

+ 0 %

Close rate lift

+ 0 %

All results are tied to improvements in conversion and execution not increases in lead volume.

THE BREAKDOWN

These aren’t testimonials. They’re breakdowns of where deals were being lost and what changed.

10X REVENUE IN 9 MONTHS. CLOSE RATE INCREASE.

Four closers. Same pipeline. Different messaging, different outcomes. No shared structure for how deals were run. Aligning execution across the team stabilized conversion and drove rapid revenue growth.

60% REVENUE GROWTH. +12% CLOSE RATE LIFT.

Strong lead flow. Weak conversion consistency. One top performer carried results while the rest underperformed. Identifying what was working and building it into a system lifted the entire team.

75% REVENUE GROWTH IN 12 WEEKS.

Experienced reps running their own approaches. Same leads. Different results. Marketing and sales were misaligned. Standard conversations were handled which created consistency and immediate growth.

$100M+ TOTAL CLOSINGS. $55M SINGLE DEAL.

Properties were closing, but large deals were inconsistent. Each rep handled high-net-worth buyer conversations differently. No defined structure for qualification, positioning, or negotiation at that level. Those conversations were standardized, outcomes aligned including a $55M deal.

BUILT A SCALABLE SYSTEM. SOLD TO PE FOR $50M.

Strong product. Loyal clients. Growth depended entirely on the founder. Each deal was handled differently. Pricing and positioning varied by relationship. Standardizing the sales process created consistent outcomes and a business that could operate without the founder.

WHAT CHANGED ONCE THE SYSTEM WAS INSTALLED

Every one of these clients had tried something before. Every one of them got a different result with Mettle and Method. Specific company names are omitted due to client confidentiality. Details can be shared in a live conversation.

"We had a 14-person sales team closing at 18%. Cris didn't come in with a generic playbook, he audited our actual calls and rebuilt the process from the ground up. We were at 31% by month three. We finally had a playbook that made high-stakes client negotiations a lot easier."

"I'll be honest — I was skeptical. I've been building homes for 22 years and didn't think a sales coach was going to tell me anything I didn't know. But we had a $2.4M spec sitting on the market for 7 months. He identified where our buyer conversations were stalling. That home sold within 60 days. That was the proof."

"Our closers were technically good but inconsistent. High performers one week, nothing the next. Cris put in a system that removed the variability. Within 12 weeks we had three reps all performing inside the same range and that range was higher than our previous top performer."

"The challenge with a craft business is that growth feels like a threat to quality. He understood that and built a sales process that actually matched how our clients buy — it's a relationship, not a transaction. We grew 40% in revenue and didn't lose a single long-term client in the process."

"We weren't short on leads. That was actually the frustrating part, the pipeline was there. Five closers, all working it differently, all getting different results. Cris figured out what the top performer was doing and built it into a system the whole team could run. We grew 60% in revenue without hiring a single additional closer."

Your Case Study Starts Right Here

If this looks familiar, you already know where to look. Every engagement starts the same way: A 30-minute bottleneck check where we identify exactly where your team is losing revenue using your actual process and real conversations. Not a sales pitch. Not a discovery call. A real bottleneck check.